Business Intelligence Consulting for SMBs Across the US

Every engagement is a fixed fee, quoted before work starts. The usual first step is a pilot: one business process, wired to your data, with a report your team uses weekly, delivered in about three weeks. Larger work is quoted in phases, and ongoing support is a monthly retainer. We do not bill open-ended hourly.

A KPI framework is a structured approach to measuring business performance. It defines what metrics matter for your business, how to track them, and how to use them for decision-making. Without one, you're making decisions based on incomplete or inconsistent data.

Typical timeline is 4-8 weeks depending on complexity. We start with a discovery phase to understand your goals, then build event tracking specifications, implement tracking, validate data, and finally create dashboards. The goal is to get you actionable insights quickly while building for long-term scalability.

We work with Google Analytics 4 and custom SQL databases. The tool choice depends on your needs, budget, and technical setup. We'll recommend the best fit during our discovery phase.

Not necessarily. Many SMBs benefit from getting their measurement infrastructure right first, then using consultants or fractional support. Once you have clean data and good dashboards, your team can make data-driven decisions without a dedicated analyst. We can help you determine what makes sense for your stage and budget.

We track ROI through improved decision velocity (faster, more confident decisions), time saved on manual reporting, and the business impact of data-driven changes. Before any work starts, we estimate the payback with you from your own numbers: the hours spent building reports by hand today and what those hours cost.

We follow security best practices including encrypted data handling and role-based access controls. We work within your security requirements and can sign NDAs and data processing agreements as needed.

Yes, we work with most common BI platforms including Tableau, Power BI, and Looker Studio. We can extend your current setup rather than starting from scratch, or we can help you evaluate whether new tools would serve you better.

That's fine. We'll work with what you have and help you implement proper tracking going forward. Even a few months of clean data can provide valuable insights. The important thing is to start building a solid data foundation for the future.

Yes, we offer ongoing support retainers for maintenance, updates, and new analytics initiatives. Ongoing support is available after the first project.

We can help you build the business case by quantifying current pain points (time spent on manual reporting, cost of bad decisions) and projecting ROI from improved analytics. The estimate uses your hours and costs, not an industry average.