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Finance and Insurance businesses in Houston County, AL

Census County Business Patterns 2022. NAICS sector 52.

Establishments
194
2.6% of AL sector
Employees
1,157
1.6% of AL sector
Annual Payroll
$79.0M
total 2022
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Using this data to decide where to sell, expand, or hire?

These Census figures for finance and insurance businesses in Houston County, AL are a starting point. Palavir combines public market data like this with your own customers, pipeline, and financials in Power BI, so you can size a market and pick the next territory with your numbers, not just the county totals.

County context

Population
107,628
Median Household Income
$57,531
Median Home Value
$178,000

Source: ACS 5-Year Estimates 2023.

Compare to Alabama state averages

MetricHouston CountyAL totalCounty share
Establishments1947,3812.6%
Employees1,15773,9211.6%
Annual Payroll$79.0M$6.43B—

Related resources

Other sectors in Houston County

Finance and Insurance in other Alabama counties

Data sources: U.S. Census Bureau County Business Patterns 2022 (NAICS 2017); American Community Survey 5-Year Estimates 2023. Public domain (USA.gov).

Generated 2026-05-27. NAICS suppression rules may zero out small counts.