Massachusetts business markets
14 counties, 19 NAICS sectors. Click any county to see all sectors, or pick a sector below to browse statewide.
Palavir analytics consulting
Using this data to decide where to sell, expand, or hire?
These Census figures for Massachusetts businesses are a starting point. Palavir combines public market data like this with your own customers, pipeline, and financials in Power BI, so you can size a market and pick the next territory with your numbers, not just the county totals.
Sectors
- Agriculture, Forestry, Fishing and Hunting
- Mining, Quarrying, and Oil and Gas Extraction
- Utilities
- Construction
- Wholesale Trade
- Information
- Finance and Insurance
- Real Estate and Rental and Leasing
- Professional, Scientific, and Technical Services
- Management of Companies and Enterprises
- Administrative and Support and Waste Management Services
- Educational Services
- Health Care and Social Assistance
- Arts, Entertainment, and Recreation
- Accommodation and Food Services
- Other Services (except Public Administration)
- Manufacturing
- Retail Trade
- Transportation and Warehousing
Counties (by population)
- Middlesex County · pop 1,622,896
- Worcester County · pop 861,664
- Essex County · pop 807,258
- Suffolk County · pop 782,172
- Norfolk County · pop 724,540
- Bristol County · pop 578,436
- Plymouth County · pop 531,889
- Hampden County · pop 462,853
- Barnstable County · pop 230,073
- Hampshire County · pop 156,595
- Berkshire County · pop 128,047
- Franklin County · pop 70,922
- Dukes County · pop 20,751
- Nantucket County · pop 14,299