Retail Trade businesses in DeSoto County, MS
Census County Business Patterns 2022. NAICS sector 44-45.
Establishments
661
5.8% of MS sector
Employees
10,418
7.6% of MS sector
Annual Payroll
$323.3M
total 2022
Palavir analytics consulting
Using this data to decide where to sell, expand, or hire?
These Census figures for retail trade businesses in DeSoto County, MS are a starting point. Palavir combines public market data like this with your own customers, pipeline, and financials in Power BI, so you can size a market and pick the next territory with your numbers, not just the county totals.
County context
Population
188,598
Median Household Income
$82,980
Median Home Value
$248,700
Source: ACS 5-Year Estimates 2023.
Compare to Mississippi state averages
| Metric | DeSoto County | MS total | County share |
|---|---|---|---|
| Establishments | 661 | 11,334 | 5.8% |
| Employees | 10,418 | 137,480 | 7.6% |
| Annual Payroll | $323.3M | $4.17B | — |