Retail Trade businesses in Roanoke city, VA
Census County Business Patterns 2022. NAICS sector 44-45.
Establishments
536
2.1% of VA sector
Employees
9,421
2.2% of VA sector
Annual Payroll
$285.0M
total 2022
Palavir analytics consulting
Using this data to decide where to sell, expand, or hire?
These Census figures for retail trade businesses in Roanoke city, VA are a starting point. Palavir combines public market data like this with your own customers, pipeline, and financials in Power BI, so you can size a market and pick the next territory with your numbers, not just the county totals.
County context
Population
98,677
Median Household Income
$52,671
Median Home Value
$180,500
Source: ACS 5-Year Estimates 2023.
Compare to Virginia state averages
| Metric | Roanoke city | VA total | County share |
|---|---|---|---|
| Establishments | 536 | 26,037 | 2.1% |
| Employees | 9,421 | 429,819 | 2.2% |
| Annual Payroll | $285.0M | $14.42B | — |
Related resources
Other sectors in Roanoke city
- Health Care and Social Assistance (389 establishments)
- Other Services (except Public Administration) (358 establishments)
- Accommodation and Food Services (302 establishments)
- Professional, Scientific, and Technical Services (297 establishments)
- Finance and Insurance (204 establishments)
- Construction (197 establishments)