Watsonville city, California demographics and economy

Census American Community Survey 2023 5-Year Estimates for Watsonville city, California.

Population
51,968
Median HH Income
$74,785
Median Home Value
$657,700
Median Age
32.7

Workforce

Unemployment rate
7.9%
1,895 unemployed of 24,126 in labor force
Bachelor's degree or higher
8.5%
of population age 25+ (31,109 total)
Below poverty line
15.1%
7,804 of 51,525 surveyed

Housing & cost of living

Median home value
$657,700
owner-occupied housing units
Median gross rent
$1,784/mo
renter-occupied units, all bedrooms

Related resources

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GovBids — SAM.gov opportunities and award data filtered by state.
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Similar-sized California places

Data source: U.S. Census Bureau American Community Survey 2023 5-Year Estimates (Table B). Geography: place (incorporated city/town/CDP). Public domain (USA.gov).

Indicators: B01003 (population), B19013 (median household income), B25077 (median home value), B01002 (median age), B25064 (median gross rent), B23025 (labor force/unemployment), B15003 (educational attainment), B17001 (poverty).

Generated 2026-05-27. Census applies suppression rules to small populations; some values may be unavailable.