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Retail Trade businesses in San Bernardino County, CA

Census County Business Patterns 2022. NAICS sector 44-45.

Establishments
5,298
4.9% of CA sector
Employees
100,251
5.9% of CA sector
Annual Payroll
$4.04B
total 2022
Palavir analytics consulting

Using this data to decide where to sell, expand, or hire?

These Census figures for retail trade businesses in San Bernardino County, CA are a starting point. Palavir combines public market data like this with your own customers, pipeline, and financials in Power BI, so you can size a market and pick the next territory with your numbers, not just the county totals.

County context

Population
2,187,816
Median Household Income
$82,184
Median Home Value
$475,000

Source: ACS 5-Year Estimates 2023.

Compare to California state averages

MetricSan Bernardino CountyCA totalCounty share
Establishments5,298107,0534.9%
Employees100,2511,687,9705.9%
Annual Payroll$4.04B$71.90B—

Related resources

Other sectors in San Bernardino County

Retail Trade in other California counties

Data sources: U.S. Census Bureau County Business Patterns 2022 (NAICS 2017); American Community Survey 5-Year Estimates 2023. Public domain (USA.gov).

Generated 2026-05-27. NAICS suppression rules may zero out small counts.