Information businesses in San Diego County, CA
Census County Business Patterns 2022. NAICS sector 51.
Establishments
1,691
6.1% of CA sector
Employees
36,081
4.5% of CA sector
Annual Payroll
$4.68B
total 2022
Palavir analytics consulting
Using this data to decide where to sell, expand, or hire?
These Census figures for information businesses in San Diego County, CA are a starting point. Palavir combines public market data like this with your own customers, pipeline, and financials in Power BI, so you can size a market and pick the next territory with your numbers, not just the county totals.
County context
Population
3,282,782
Median Household Income
$102,285
Median Home Value
$791,600
Source: ACS 5-Year Estimates 2023.
Compare to California state averages
| Metric | San Diego County | CA total | County share |
|---|---|---|---|
| Establishments | 1,691 | 27,835 | 6.1% |
| Employees | 36,081 | 794,947 | 4.5% |
| Annual Payroll | $4.68B | $176.08B | — |
Related resources
Other sectors in San Diego County
- Professional, Scientific, and Technical Services (16,042 establishments)
- Health Care and Social Assistance (11,184 establishments)
- Retail Trade (9,270 establishments)
- Accommodation and Food Services (8,243 establishments)
- Construction (8,171 establishments)
- Other Services (except Public Administration) (7,649 establishments)