Retail Trade businesses in Kern County, CA
Census County Business Patterns 2022. NAICS sector 44-45.
Establishments
2,004
1.9% of CA sector
Employees
33,211
2.0% of CA sector
Annual Payroll
$1.20B
total 2022
Palavir analytics consulting
Using this data to decide where to sell, expand, or hire?
These Census figures for retail trade businesses in Kern County, CA are a starting point. Palavir combines public market data like this with your own customers, pipeline, and financials in Power BI, so you can size a market and pick the next territory with your numbers, not just the county totals.
County context
Population
910,433
Median Household Income
$67,660
Median Home Value
$310,600
Source: ACS 5-Year Estimates 2023.
Compare to California state averages
| Metric | Kern County | CA total | County share |
|---|---|---|---|
| Establishments | 2,004 | 107,053 | 1.9% |
| Employees | 33,211 | 1,687,970 | 2.0% |
| Annual Payroll | $1.20B | $71.90B | — |
Related resources
Other sectors in Kern County
- Health Care and Social Assistance (1,838 establishments)
- Accommodation and Food Services (1,569 establishments)
- Construction (1,281 establishments)
- Other Services (except Public Administration) (1,233 establishments)
- Professional, Scientific, and Technical Services (1,221 establishments)
- Transportation and Warehousing (1,133 establishments)