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Retail Trade businesses in Door County, WI

Census County Business Patterns 2022. NAICS sector 44-45.

Establishments
258
1.4% of WI sector
Employees
1,900
0.6% of WI sector
Annual Payroll
$66.2M
total 2022

County context

Population
30,279
Median Household Income
$71,785
Median Home Value
$305,800

Source: ACS 5-Year Estimates 2023.

Compare to Wisconsin state averages

MetricDoor CountyWI totalCounty share
Establishments25818,1781.4%
Employees1,900308,4060.6%
Annual Payroll$66.2M$10.64B

Related resources

Other sectors in Door County

Retail Trade in other Wisconsin counties

Data sources: U.S. Census Bureau County Business Patterns 2022 (NAICS 2017); American Community Survey 5-Year Estimates 2023. Public domain (USA.gov).

Generated 2026-05-27. NAICS suppression rules may zero out small counts.