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Retail Trade businesses in Douglas County, WI

Census County Business Patterns 2022. NAICS sector 44-45.

Establishments
151
0.8% of WI sector
Employees
2,334
0.8% of WI sector
Annual Payroll
$89.1M
total 2022

County context

Population
44,197
Median Household Income
$72,579
Median Home Value
$190,400

Source: ACS 5-Year Estimates 2023.

Compare to Wisconsin state averages

MetricDouglas CountyWI totalCounty share
Establishments15118,1780.8%
Employees2,334308,4060.8%
Annual Payroll$89.1M$10.64B

Related resources

Other sectors in Douglas County

Retail Trade in other Wisconsin counties

Data sources: U.S. Census Bureau County Business Patterns 2022 (NAICS 2017); American Community Survey 5-Year Estimates 2023. Public domain (USA.gov).

Generated 2026-05-27. NAICS suppression rules may zero out small counts.