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Finance and Insurance businesses in Portage County, WI

Census County Business Patterns 2022. NAICS sector 52.

Establishments
128
1.5% of WI sector
Employees
4,652
3.4% of WI sector
Annual Payroll
$409.7M
total 2022

County context

Population
70,375
Median Household Income
$73,284
Median Home Value
$230,400

Source: ACS 5-Year Estimates 2023.

Compare to Wisconsin state averages

MetricPortage CountyWI totalCounty share
Establishments1288,8271.5%
Employees4,652137,4163.4%
Annual Payroll$409.7M$14.51B

Related resources

Other sectors in Portage County

Finance and Insurance in other Wisconsin counties

Data sources: U.S. Census Bureau County Business Patterns 2022 (NAICS 2017); American Community Survey 5-Year Estimates 2023. Public domain (USA.gov).

Generated 2026-05-27. NAICS suppression rules may zero out small counts.